Overview
This month’s release introduces exciting new updates to Discuss’ capabilities, enabling researchers to combine qualitative and quantitative methods seamlessly while breaking down language barriers for global research. These features enhance the research experience by speeding up insights and expanding your ability to make global data-driven decisions.
Updates
Uniting Quant and Qual in a Single Platform
Discuss now supports Auto-Moderated Close-Ended Tasks, enabling you to effortlessly collect both quantitative and qualitative data during global auto-moderated research within a single platform.
- New question types: single-select, multiple choice, rating, and ranking.
- Automated data visualizations help identify trends and insights quickly.
- Enhance every use case from message testing and consumer closeness to IHUTs and shop alongs.
GenAI Powered Translations for Live Moderated Research
Say goodbye to language barriers with our new GenAI Powered Translations. Make global research simpler and more accessible with the ability to translate live session recordings to English in a matter of seconds — enabling you to better understand the nuances and context of conversations between different languages.
- Conduct more research in multiple markets and languages with greater efficiency.
- Cut costs and simplify research by removing the need for external translators.
- Reduce manual work and speed the time to insights for live sessions and recordings with a translated transcript that includes both time stamps and speaker ID.
- Leverage GenAI assistant, Genie, for analysis in 100+ more countries, further reducing the need for third-party translators.
Coming Soon
Auto-Moderated GenAI Insights
Streamline the analysis of Auto-Moderated data with Genie powered summaries that highlight key takeaways and contextual quotes.
- Ask questions and get targeted summary insights across tasks and activities.
- Display quotes, so users can find the source for each insight.
- Question bank, so anyone can easily choose questions that lead to quality insights.
- Select and summarize data from any combination of tasks, even across multiple activities.
Enable anyone to understand global audiences with Subtitles
Elevate your global research with GenAI powered subtitles for recordings, clips, Auto-Moderated videos, and highlight reels. Display subtitles in English, the local spoken language, or disable them as needed.
- Bridge Language Gaps: Preserve critical nuances like tone, body language, and emotions to ensure deeper insights without relying on external translation services.
- Seamless Collaboration: Share recordings, clips, Auto-Moderated videos, and highlight reels with captions, ensuring every stakeholder stays aligned and informed.
- Export with Ease: Download videos with captions embedded, making sharing and saving research insights simple.